The Blurring Lines of CX and UX
I hear a lot of talk these days about UX (user experience) being a subset of CX (customer experience), because UX is traditionally only about creating digital products. Or I hear from the other side...
View ArticleDesigning for People: User Experience, Service Design, and the NEW Customer...
The Trend in Needing Design Capabilities The acquisition of experience design firm Adaptive Path by Capital One created quite a stir in the design community, much like the acquisition of Fjord design...
View ArticleCustomer Journey Mapping
Because Knowing is Half the Battle In their Customer Conversation report, eConsultancy and IBM report that 81% of companies are confident they have a great CX (customer experience) and a holistic view...
View ArticleA Goal Without A Plan Is Just A Wish
In my previous post on Object Oriented UX, I discussed defining objects from your requirements to create a modular system. Now lets look at how you can take those objects in conjunction with actions to...
View Article
More Pages to Explore .....